'Internet +' like a bolt of spring out of Po Chun, opened the depth of integration of the Internet and traditional industries, innovation and development of the gate. Especially for the traditional construction machinery enterprises, the industry downturn in the market environment, embrace the 'Internet +', the development of e-commerce is undoubtedly the new normal to help enterprises break an important choice.

What is the nature of the Internet +

Internet + form: a set of Internet-based information technology (including the Internet, mobile Internet, cloud computing, data, etc.), in the economic, social, life and other aspects of diffusion, application process.

Internet + essence: is the traditional business of online, data, service, from the customer point of view.

In the Internet + information to return to 'information as the core' nature. The Internet is by far the lowest information processing infrastructure seen by humans. It has a global, open, equal, transparent and other characteristics, making the information and data in the industrial socialism is suppressed by the huge potential outbreak, into a huge productivity, become a new source of social development.

The traditional way is to supply and sell, and promote the production, its main feature is from the inside out, the first enterprise, after the customer, and the Internet is from the need to supply, reverse pull its main feature is from outside, Non-first enterprise, after the customer. So, the Internet + traditional industry ', is not simply a sum of the two, you need to use new technologies and Internet platforms, Internet and traditional industries to achieve the depth of integration, so as to revitalize the industry vitality. Enterprises not only need to pay attention to technology, but also pay attention to 'Internet +' business model how profitable, how information, enterprise resources and technology innovation portfolio to build a unique customer experience, and access to innovation.

'Internet + engineering machinery' innovative products and services model, or do what others did not do; or do something other people do not expect someone else to do a way to do - Xugong Zhang Qiliang, general manager of information.

Internet + engineering machinery 'development direction

1. Internet + virtual scene

Solve online experience, strengthen customer perception, provide equipment operation skills training, virtual and reality interconnection solve unmanned operation problem, reduce labor intensity.

2. Internet + product intelligence

Product failure automatic recovery capability, once the equipment failure, the device itself or the Association has the ability to judge and restore the failure to extend the equipment health duration.

To solve the construction site of the fine, collaborative operation of the problem, to achieve high efficiency and high-quality construction standards, and energy saving, to maximize the protection benefits.

3. Internet + customization capabilities to build

With the Internet + promotion and application of industrial standardization and process design and manufacturing capabilities, will be moving in the direction of personalized product customization.

4. Internet + market space after the expansion

Based on a large number of equipment holdings, will support the equipment after-sales service, maintenance, maintenance and other aspects of intelligent services, expand market profits

5. Internet + build customer-centric

To manufacturers, suppliers, agents involved in the new business model, breaking the internal resources of construction machinery enterprises and the division of labor model, with customers to form a large market structure to support the integration capacity.

6. Internet + build second-hand equipment trading platform

Panhuo second-hand equipment transactions, improve equipment re-manufacturing value-added market.

Internet + on the exploration and try

'21st century, either e-commerce, or no business can be', 'the future of all enterprises will become Internet companies', fueled by these prophecies, e-commerce transformation and upgrading of many enterprises as a 'standard'. As of June 2015, China's online shopping users reached 374 million, the survey shows that about 92% of consumers have had online shopping experience, online shopping, this consumption model has become more popular. The first seven months of this year, the national online retail sales of 1936.3 billion yuan, an increase of 37.7%. Among them, the online retail sales of goods 1614.1 billion yuan, an increase of 37.0%, accounting for the proportion of total retail sales of social consumer goods was 9.7%, e-commerce is gradually become the driving force of consumption 'main force'.

In accordance with the traditional channels of construction machinery marketing, service model: manufacturers - distributors, offices, agents - marketing, service - customers.

Fifth Plenary Session "Internet + engineering machinery" can fly up?

The flow of links in the middle too much, and the control of the circulation of the failure to reduce the profits of the factory, not timely access to customer demands, easily lead to decreased customer satisfaction; do not pay sufficient attention to product data, customer data, service means obsolete , Non-standard, do not have traces of data storage capacity.

To e-commerce platform as the starting point to machine factory as the center, the suppliers, agents, until the customer, all run through the platform and internal systems for data through, 整机 plant directly to provide quality services to customers, build a Unified, shared, digital e-commerce ecosystem.

Data on the cloud

Data management platform for the integration of data islands into a reality so that the potential for large data to play. Build a unified virtualization, cloud computing platform, the physical servers, storage devices, network equipment and other resources into a pool and pool, the pool of resources for unified management.

Through the private cloud platform, the integration of enterprise server environment, the deployment of virtualization infrastructure, internal resource pool to achieve the various types of resources for registration, distribution, deployment, change, recovery, monitoring, statistics, delete and other management functions, through a variety of complementary The service provides Infrastructure as a Service (IaaS) solution.

The enterprise's core business information system deployed to the cloud platform, improve system efficiency, enhance enterprise management and control capabilities, while the information value of the information system mining.

'Internet + engineering machinery' already to 'flash' attitude into the people of vision, the future, who has the system on demand, on-demand and to the ability, who will eventually seize the market.